In my thinking as I write my second book about branding, I'm interested in the elements of personal branding.Body image seems to be a major part. The positive buzz of feeling good..of living life in a healthy and attractive package is an instant connection to confidence for the most part.
This UK article from Fit map strikes a chord for me on the topic of being Healthy, Comfortable in your skin, with a beautiful result.
http://www.thefitmap.co.uk/weight/diets/start/body-image.htm
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